Saturday, November 1st, 2014







Mika Häkkinen – Johnnie Walker “Join The Pact”

Posted By: NarendZORCE02/11/101 Comment;
Tags:, , , , Photographers: NarendZORCE, Duane 3NE 2NR and Devi Nath
Categories: Event Coverage, Special Events  Views: 3,454

Mika Häkkinen – Johnnie Walker “Join The Pact”

Two-time F1 Champion Mika Häkkinen visited Trinidad & Tobago recently to spread the word about Johnnie Walker International’s “Join the Pact” campaign against drinking and driving.

At a media conference at the popular lounge Aura, Häkkinen was joined by Minister of Sport, Anil Roberts who delivered a very colorful address welcoming Mika, endorsing the campaign and a brief update on the current position on a home for motorsport. This may have been prompted by TTASA President Mohammed Ali’s address, which also endorsed the campaign as part of the FIA’s worldwide initiative against drinking and driving and alluded that a home for motorsport was just around the corner.

Attendees were also addressed by A.S. Bryden & Sons (Trinidad) Ltd. Director David Franco of Wine and Spirits Division who indicated that while they market alcohol, Johnnie Walker, brand owners Diageo and local distributors A.S. Bryden & Sons remain fully committed to promoting responsible consumption, a view shared by our  Honorable Minister of Sport. They remarked that alcohol consumption is a very real part of many occasions culturally in Trinidad and in that context is meant for celebration. It was also firmly stated that the real enemy was irresponsible consumption and by extension drinking and driving where people’s lives are put at risk. The message was clear and very basic– don’t drink and drive but instead designate a driver, take a taxi, call a friend etc.

After the formalities, the Mika, the Minister of Sport, cricketing legend Brian Lara and members of the head table all signed the commemorative poster for the Johnnie Walker “Join the Pact” campaign. Levaughn Flynn, Brand PR Manager Diageo also mentioned that Sir Viv Richards and Sir Richard Branson are among the advocates who have publicly given their support to “Join the Pact” against drinking and driving. We did get a chance to have a chat with Mika after the main programme was over. You can read more about this in an upcoming edition of Zorce Magazine.

There were still more things to come, as the entire party was relocated via shuttle to a Solodex-style course where Brian Lara graciously allowed Mika to take a few rounds in his Mercedes SL55AMG Kompressor. Of course Minister Anil Roberts and Brian Lara were taken for their respective drives along with a few other special guests who all emerged amazed. Mika effortlessly performed full course drifts and we were lucky enough to go along for a ride by having our card pulled randomly from a fish bowl!

One Response to “Mika Häkkinen – Johnnie Walker “Join The Pact””

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