There's a Hot Wheels Movie Coming and It's Going to Be Live-Action SomehowWill it just be 90 minutes of kids crashing toy cars together and making vroom-vroom noises? Possibly.
Mattel and Warner Bros. are partnering up to bring the toy company’s Hot Wheels to theaters in the first ever live-action feature film for the beloved racecar franchise.
“We are excited to bring the thrill of a Hot Wheels live-action feature film to the big screen in partnership with Warner Bros. Pictures,” Ynon Kreiz, Mattel’s chairman and CEO, said in a statement. “Mattel Films has great momentum as it continues to execute on our commitment to bring global audiences new ways to experience the brands they love as we transform Mattel into an IP-driven, high-performing toy company.”
Hot Wheels debuted in 1968 and has sold more than six billion individual cars during its storied 50-year history. With more than 500 million Hot Wheels being sold annually, it’s the number one selling toy in the world. Legendary had most recently been developing the rights to the project with Justin Lin, but after the option expired, Mattel took the rights back to the market.
https://variety.com/2019/film/news/hot- ... 203123041/https://www.roadandtrack.com/car-cultur ... ve-action/